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About portfoliolongo.com

ARTIST'S STATEMENT: I want my artwork to comfort the afflicted and to afflict the comfortable. I want it to shed light and call attention to beauty, coherence, and unity; and, I want it to cast doubt on falsehoods, oversimplifications, and absurdities. I’d like to be instrumental in deepening our awareness and appreciation of the fullness of life, including its complexities, ambiguities, and paradoxes. I draw and paint on an iPad with an Apple Pencil or my fingers using a variety of drawing/painting apps; although, I still work in wood and clay as well. iPads are portable and versatile, require little set up, and there’s no clean up. They’re the perfect medium for what I do. I can quickly convert ideas into illustrations and share them or time-lapse videos of them on social media. I can also prepare the images for printing on metal, paper, and canvas surfaces in a variety of sizes. BIOGRAPHY: Paul Longo has lived a relatively unconventional life. In his youth, he plowed through dyslexia (before teachers had ever heard of it) and learned that there is, indeed, more than meets the eye. In college, he read Don Quijote in Spanish for the first time and discovered an interest in anthropology. He went on to complete 3 graduate degrees and has lived and worked in 7 countries and 9 states since then. Paul has taught anthropology, education, Spanish, research and evaluation methods, and ESL at 6 different universities. These days he teaches digital art to adults with developmental disabilities and non-credit ESL to adults at a local community college. Paul was also a Benedictine monk and lived in a monastery for nearly 8 years, until he met and married his wife. Together they were survivors of Hurricane Katrina as residents of New Orleans. But it was not until 2013, while living in a downtown loft in Des Moines, Iowa, that Paul complained to his wife, a CIO in higher education, about not having either a basement or a garage in which to make art. A few days later she gave Paul her old iPad with an installed drawing app and said, “here’s a studio for your lap.” Since then, not only have iPads become larger and more powerful, but the number of drawing and painting apps has increased and each one offers a unique set of features to create original artwork. Nowadays, Paul takes his "studio” everywhere he goes. Throughout his eclectic journey, Paul has created and shared his art to make sense of the world, to give voice to new identities and experiences, and to engage more intentionally with others. To view more of Paul Longo’s works, digital and otherwise, visit his social media sites: www.portfoliolongo.com, twitter, YouTube, Instagram: @plongeaux, Facebook: Paul J. Longo

Cedar Tree Pose Man

[Click on WOOD above for related projects.]

Tree Pose

Stay still no matter what flutters by . . . .

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The Cedar Tree Pose Man was giving birth to me and this drawing.

When it comes to accelerating extinction…

…we’re breaking records.

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E 27th St. Cypress Missile Defense HQ

I love this little house on E 27th St., just down the block from us, on its own corner. Those two Cypress Trees are so strategically positioned! They remind me of missiles. Add the flag, and I think of it as the neighborhood’s civil defense headquarters.

Missile defense

Shade

But it’s dry heat. Today’s high was something like 102. Tomorrow, 108.

Here’s what I’ve learned so far. If there’s a tree in the parking lot, anywhere in the parking lot, and a space under it to park, that’s where you park!

Shade

Or Weed? Larry David in a Cheech and Chong Movie

Just getting started at the Ophthalmologist waiting room, when I got called in. Had to wrap this one up in 30 seconds after only a couple of minutes.

Then it dawned on me: I was assigned Schick…

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Water Tower

The Water Tower near the Merced County Fire Department, McKee Station, on which is written (in lettering much finer than depicted here) Merced, Gateway to Yosemite is not very far from Yang’s Produce Stand right there on McKee.

I’m intrigued by this water tower for some reason. When I drive by and stare at it, I’m afraid I’m going to cause an accident. So I thought I’d get some of it out of my system by trying to illustrate it in its beautiful setting.

Merced Water Tower

Marketing Anthropology or Vice Versa

My dad once told me that, when he was growing up as an Italian American in the 20s and 30s, he was ashamed to admit to his schoolmates that his mother made bread at home. Can you imagine that? Store-bought-bread was considered more modern; and even though Wonder Bread barely protected your fingers from the mayonnaise, it served to help folks shift upwards even before the advent of aluminum siding! Nowadays, making homemade bread is interpreted differently. Things change. What goes around – comes around, I guess.

What got me going on this? Yesterday Amy Santee got my wheels turning in a wonderful post about the value of ethnographic research for use in general marketing on her blog, Anthropologizing. Then today I saw a post by Tom Maschio in a LinkedIn group about the ways in which big business sometimes draws on anthropological notions. In Maschio’s post he shares a YouTube video by Abigail Posner, Google, Canada, who describes a few ways in which ethnography and anthropological concepts have helped Google and the rest of us make extraordinary sense of some pretty darn ordinary things that we habitually overlook.

Why wouldn’t these anthropological perspectives and ethnographic insights come in handy? They’re about people and the people-ish ways people do people things. In my view, a lot of the really good stuff came from anthropological research and theory in the first place; but, nowadays it’s either called something else or done by modern folks to look even more modern.

Still, ain’t nothin’ better than homemade bread! Oh, and I’m so glad there are creative, productive, professional anthropologists in the classroom and beyond sharing this delicious stuff!

(Sorry for the technical difficulties and the uploading fragmentation involved in this post. I hope you were lucky and didn’t even notice it.)

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